Every day I interact with business owners who are looking to get started with social media. Before we start publishing content on Facebook or even think about entering the Twitter-verse, it’s crucial to get one element exactly right! Your contact information should be easy to find EVERYWHERE online. Unless you run a virtual business, your [...]
Three Reasons Your Business Should Be Using an Email Newsletter
Maybe your small business has started experimenting with Facebook or even ventured into Twitter. These social sites give us a great way to stay in daily contact with our customers. But what about email newsletters? When executed well, email newsletters are an incredibly powerful social marketing tool. Email newsletters can be tailored for different market [...]
Quick Tips for Facebook Pages
As one of the most popular social networking sites around, using Facebook to promote your business seems like a no-brainer. Particularly useful to the small business, Facebook Pages are free for everyone, and allow small businesses to compete on the same level alongside recognized National brands. With a little bit of creative thinking and a [...]
Getting started with Twitter
Are you a small business owner looking to expand your reach? Now more than ever is the best time to do so. The social media trend is not going away anytime soon and it is not something easily ignored with all those ever increasing millions of users joining in. Being involved with social media like [...]
Tips and Tricks in Youtube Marketing
Youtube marketing should be an essential element to your marketing mix for your business. Why? It is the second site after Google that gets the most traffic worldwide. Now you may not aim for the world but Youtube is a good place to start if you are interested in video and social marketing. It is [...]
Quick Tips for Facebook Pages
As one of the most popular social networking sites around, using Facebook to promote your business seems like a no-brainer. Particularly useful to the small business, Facebook Pages are free for everyone, and allow small businesses to compete on the same level alongside recognized National brands. With a little bit of creative thinking and a [...]
The Very Basics of Search Engine Optimization
Anyone with a website should know and understand search engine optimization. Done properly it can boost a website’s rankings which in turn brings in more targeted traffic from search engines. This traffic is valued because it is targeted traffic meaning, those people are most interested in and looking for what you are selling. More targeted [...]
Why Social Media Marketing Drives Conversations For Business
Social media marketing has now become the new way for word of mouth to spread exponentially due to the popularity of sites such as Facebook,Twitter, and MySpace. Nowadays, even search engine optimization (SEO) has to take a backseat and make way for the intervention of the social media platform. Social media has made the way [...]
How Email Marketing Can Increase Your Sales
You’re probably thinking, “Why in the world should my business still use email marketing?” right? Perhaps you find your company in a position to see whether it’s effective still for growth and increased sales. Either way, email marketing helps you to build a database of clients to communicate your message to in one of the [...]
The three social networks small business owners should not miss
More and more people are using social media as the place to hang out online or meet new and interesting like minded individuals. So what can social media do for a business wanting to stand out from the crowd? A lot. It opens a dialogue with customers for real-time feedback and it is good for [...]
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